Partner with IAUG

Connect with Key Decision-Makers in Communication Technology

The International Avaya User Group (IAUG) provides a unique opportunity for partners to engage with a highly influential community of technology professionals. As one of the largest independent communities of Avaya and communication technology users, IAUG offers year-round opportunities to build relationships, showcase your solutions, and drive business growth.

Why IAUG

Why Partner with IAUG

IAUG members drive their organizations’ technology strategies —they are industry leaders, decision-makers, and key influencers shaping the future of enterprise communications.

Purchasing Influence

Over 50% of IAUG members play a role in technology purchasing decisions.

Brand Loyalty

The majority of IAUG members are more likely to purchase from partners that actively support the community.

Industry Expertise

79% of IAUG members have more than 10 years of experience in communication technology.

Significant IT Budgets

51% of IAUG members manage IT budgets exceeding $5 million.

Leadership Representation

64% of members are at the manager level and above

Active Engagement

61% of IAUG members participate in local chapters, providing direct access to engaged professionals.

IAUG Strategic Partner Alliance

As an IAUG partner, you gain access to a variety of platforms to showcase your brand, share expertise, and connect with potential customers:

Our Sponsors

Elite

Avaya is a global leader in customer experience solutions, delivering innovative communications and collaboration technology for businesses of all sizes. With a focus on AI-powered workflows and cloud-based solutions, Avaya helps organizations enhance customer interactions and drive digital transformation.

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Premier

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Ambassador

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Introducing IAUG Converge

Your Premier Event to Engage with the Community

This September, IAUG is launching IAUG Converge, our flagship customer conference in Kansas City.  IAUG Converge brings together technology leaders, decision-makers, and IT professionals for an immersive experience in networking, education, and innovation.

IAUG Converge is your opportunity to

Showcase your solutions

in front of engaged, high-level technology buyers.

Gain brand visibility

through tailored sponsorship and exhibitor opportunities.

Build lasting relationships

with a community that values partner support.

Let’s Build the Future of Communication Technology Together

By partnering with IAUG, you align with a trusted, customer-led community that values collaboration and innovation. Whether through year-round engagement or a presence at IAUG Converge, you’ll have direct access to the decision-makers who drive technology investments.

Ready to connect with IAUG members?

Let’s discuss how we can build a partnership that delivers value for your business. Contact Jeremy Sukalec

The Avaya Partner Community Council (PCC) is a global, partner-led organization that serves as the “Voice of the Partner” within the Avaya ecosystem. It provides a structured forum for partners to influence product direction, improve training, and collaborate on process enhancements with Avaya leadership. Through monthly community calls and global engagement across the Americas, Europe, and Asia, the PCC fosters knowledge sharing and peer collaboration. For IAUG partners, it offers direct access to leadership, strategic insight, and a stronger collective voice in shaping the future of Avaya solutions.